Mark on Fullback and Friends | Over the past 6 weeks Laura Kent has been contributing to my blog Fullback and Friends. I first got to know Laura when I mentored her about business cards and websites. In fact this is her testimonial from that time:
“Whatever the problem, day or time (be it 7am or midnight), I know that I am always welcomed with any questions that I may have. His teaching styles are creative, enjoyable and valuable. He is very honest with his opinion and gets straight to the point. Mark’s kindness and helpfulness constantly makes me smile, and sets me up for a day full of motivation, even on some of my more challenging days. MB is clearly very knowledgeable; be it about web design, professional online presence or even Disney princesses. I feel as though I can really be myself and talk about any problems that I feel relevant; Mark will always help, however possible”
I guess it was mentored her about business cards, websites and DISNEY PRINCESSES!
Laura became a good friend and regularly commented and shared posts on my Facebook page. It was only logical that we invited her to contribute to our blog. This is the Collected edition of her first Series. This is an amazing collection of posts and a must read for anyone that has recently graduated and wants to stay excited about their degree subject, be it fashion or not. Read it and share.
Funding for Art Projects
Next Link, PDF Format 425KB
20 Articles/Links We didn’t Use
Important Information, Support and Useful Series Links
MPAC Training with Tyrer Sorrel is the next step of the journey to a Training Centre for Merseyside Play Action Council (MPAC). We have been working for each other and communities since 2007.
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Mark on Fullback and Friends: We are making a few changes to the blog so we can introduce Guided Learning Content. You may have noticed the new layout. In order to introduce Guided Learning we’ve added a new feature to the blog called ‘Featured Categories’. Our first Category is #topperformer. This brings together 100 of our previous Career, Interview and CV related posts into just one page. The page contains links to help in your search for a new job or give you that little extra help you need just before you go onto that all important interview.
Add a comment if you have any favourite posts or would like us to pick out any specific posts so they are easier and quicker to find for other people.
You may have noticed earlier that I published a post from Lisa Gibson. Lisa is a contributor to this blog as she is undertaking a 153 Mile Challenge with her work at St Cleopas 468. Her event is called ‘Play Pirates – The Adventure Starts’. It supports our Associate Charity MPAC.
I thought I would be a good idea just to post a quick reminder of what ‘The 153 Mile Challenge’ is all about. Many new subscribers and followers may not have seen previous posts from ‘The 153 Mile Challenge’. I have also included a quick repost of ‘Why Do Tyrer Sorrel charge a fee?’. This is something people often get fixated on when they see our ‘Sponsor Now’ buttons. Sponsorship is set up to support my Associate Charities as they don’t have the tools themselves. ‘153 Mile Challenge’ events are not about making a profit for Tyrer Sorrel. There are much easier and better ways to make a profit I can assure you. Let me give you an example – the recent Great Wall of China Trek we offered as a ‘Friends of the 153 Mile Challenge Event’ has made us a massive 98p. Like the title says I am not retiring on that. This is a labour of love for me and Kirst. We want to deliver amazing experiences. Lisa tells us the kids at St Cleopas 468 “are really enjoying the sessions” and the “project is going really well”. Good enough for me.
Click one of the following links to go to content:
This is an ‘Active Social Live’ Experience created by Mark Bryce and Kirstin Burke. Mark Bryce is ‘running/walking 18,500 miles (the equivalent of ‘Round the World’). He started this to recover from a major calf injury sustained in 2005. Mark couldn’t walk for 3 months. Five years after his injury Mark set up the ‘153 Mile Challenge’ to celebrate reaching 6,000 miles and also to start to generate “£20 million of sales and sponsorship for 20 Charities over 20 years”. For more information visit http://www.my153miles.co.uk.
One participant described ‘The 153 Mile Challenge’ as “one of the most worthwhile experiences I have ever had”.
Read more at:
In 2011 Tyrer Sorrel licenced the format to a number of other organisation. One of the licenced events was with Dukes Theatre, Lancaster and their Creative Learning Director Guy Christiansen. Guy said the following about the input of Tyrer Sorrel:
“The 153 challenge is a brilliant, simple and accessible idea which we wanted to adopt for a youth based project up in the Lancaster area. As a co-producer for the Cultural Olympiad Programme for Lancashire on the lead up to 2012 I was looking for a large scale project which would unite ideas of art and sport with a personal challenge and the 153 concept seemed appropriate.
The 153 challenge enables people to achieve their own personal bests whilst being a part of something larger than themselves. This offers a certain kudos and status to people’s individual challenges. The online support and activity packs also enable individuals and groups to reach a far greater range of people and create an interactive blog/diary of their experiences.
Our version of the 153 Mile Challenge which we developed with Tyrer Sorrel was called ‘The 360 degree challenge’. It came about through a formal partnership between Dukes Theatre, LCC Young Peoples Service and Blaze – Cultural Olympiad Programme. The three partners invested cash and in-kind donations to the tune of £30K which enabled the programme to have a direct contact with nearly 400 young people across the Lancashire County and indirect contact to over 8000 young people and community members through the facebook and web based interfaces. The project supported 16 young cyclists who completed 218 miles of cycling”
Find out more at the http://yps.lancashire.gov.uk/360-challenge
Written in March 2010 for Beaver’s Big Ride Home. Obviously the rates may now be slightly different.
I have been asked this week “Why do we charge a fee?” so I thought I would use this weeks blog to answer a couple of fee based questions.
“Why do we charge a fee?”
The simple answer to the question, “Why do we charge a fee?” is that we use the fee to run our business and to support the charities in their work. No more complicated than that. We offer a social enterprise model via a Joint Venture which gives sustainability to the charities and reduces boom and bust grant dependency. We also offer more than a simple payment processing service. In fact if we charged the standard accepted rates for the work we have done on ‘Beaver’s Big Ride Home’ it would have cost the charity £888.50 to date. Compare this to the £11.03 we have received in fees from the service and you will see that’s it’s a massive difference that I am covering out of my own pocket. This has never been just about money for me.
To find out how much this really means to me you should read the blog I posted on the 13th August 2009, just before we launched the 153 Mile Challenge (our first Signature Sponsorship Event):
“Isn’t 22.97% expensive?”
Justgiving states that “Fundraising costs in the UK […] between 15% and 25%” (source: http://www.charityfacts.org).
By law we are required to make a Solicitation Statement when we ask for sponsorship or donations in the name of the charity. You will have seen them on the TV, “5p from every call…” etc. That’s why we tell you clearly what fees we charge for the service or product we provide.
Most people compare us to Just Giving so I have made the comparison to Just Giving to answer the question. Let me also say I am really happy to have the association to Just Giving. They should be applauded for the way they have “transformed the face of donating in the UK” and having “collected more than £340 million for charities in the UK”. If I do one-tenth of that I will be a happy man. They have also received “public criticism for using the business model of a private for-profit company, including in their own internet forums”. They charge fees to run their service and they are a “private for-profit company” just like us.
Comparison to Just Giving (Source: Wikipedia)
Sponsorship/Donation Administration (Supporting Giving)
Payment Processing Fee:
Tyrer Sorrel – 6.97% (min fee £1).
Just Giving – 7.2% (5.75% + 1.45% CARD FEE)
Card Processing Fee:
Tyrer Sorrel – include this fee in payment processing
Just Giving – charge an additional fee (see above)
Subscription (paid by the Charity):
Tyrer Sorrel – currently free
Just Giving – charge an additional fee (£15 a month)
Social Enterprise (Sustainability/Lifetime Financing)
Enterprise Support to Charity:
Tyrer Sorrel – charge a fee (16%)
Just Giving – not included
More than Fundraising
Activity Mentoring to Participants:
Tyrer Sorrel – free for Participants
Just Giving – not included
Please take a look at the main site, click ‘Like’ and follow the other 153 Mile Challenges at:
Founder of the 153 Mile Challenge
Online sponsorship has just been launched for a Friend of The 153 Mile Challenge. In October Ann Dobie will be taking part in a five day trek along the Great Wall of China. You can sponsor Ann at:
and you can find out a little bit more about the Challenge on her blog. She recently wrote:
“As you know MPAC is a charity that supports play across the city. One of our aims is to promote and provide support to those organisations who offer play provision to children in Liverpool.
This October I will be taking part in a five day trek of The Great Wall of China, with an organisation called Big World Expeditions. Take a look at their web site for full information of the trek, http://www.bigworldexpeditions.com/ my aim is to raise money towards, next year’s Play Simply grant.
MPAC’s Play Simply grant is available for playschemes of Liverpool, helping them to provide a service which offers children a safe, welcoming place where the holistic needs of the child are met. This grant enables organisations to offer activities which children may not have access to such as art and craft, cookery, sports and trips. As many of the playschemes are in areas of the city which suffer from high deprivation and a breakdown of community”.
Follow Ann’s blog at:
Read the catch up of week two of The Go Trek at http://squashfalconer.com/wp/?p=1670
Direct from Holland with record times, t-shirts and £1,164.36 donated to http://www.coppafeel.org/
You can also:
Support the cause and buy a T-Shirt at: http://sayyesmore.bigcartel.com/category/women-s-t-shirts
or watch a video of the last day in England at: http://pnkt.me/fQ4Wu