How to increase your chances of a career in advertising

Kirstin on Fullback and Friends:  Does the idea of working in advertising sound appealing?  There are so many opportunities within this amazing sector.  Or, if you already working within this sector but are seeking a new challenge, find out what roles suit your skills set, or identify what areas you need to develop to get that new job.  http://careers.theguardian.com/how-increase-chances-career-advertising